Blog: Archive

Behind The Scenes: 3 Ways to Leverage Tech In Retail Marketing

By Grant Barnekow | Industry Insights | 11 January, 2018

Over the past two years, we’ve seen the retail industry undergo tremendous upheaval. Traditional retailers closed doors, introduced layoffs, and filed for bankruptcy. Ironically, these were the companies who walked away with the lionshare of consumer spending while the ever-expanding ecommerce and digitally native retailers took home a small slice of the pie.  As retailers […]

Read More

Wanna Get Breakfast At Tiffany’s?

By Brent Franson | Industry Insights | 26 November, 2017

This week, Tiffany’s opened its Blue Box Cafe at its Fifth Avenue flagship store. It’s both a sign of the times and a signal of the retailer’s savviness. The company is getting close to its second century and, setting its cultural icon status aside, you don’t survive for 180 years without being able to read the tea […]

Read More

Black Friday vs. Cyber Monday: Who Wins 2017?

By Matt Maus | Industry Insights | 10 November, 2017

With two of the biggest retail days less than a month out, I wanted to explore the background and evolution of Black Friday and Cyber Monday. As these shopping holidays are competing to be the biggest day, I am curious to see how retailers are adjusting their strategies and most importantly, who will arise the […]

Read More

3 Eras in the Evolution of Brick-and-Mortar Retail to a Digital Future With a Happy Ending

By Brent Franson | Industry Insights | 26 October, 2017

Recently, The New York Times asked if retail was at a historic tipping point. It’s a question that’s been asked by others – I’ve seen similar pieces in The Atlantic and The Wall Street Journal. There’s a reason for these articles: traditional brick-and-mortar retail is in trouble. Hemorrhaging jobs. Closing stores. Chapter 11s. This is a time […]

Read More