Can Retailers Adapt to Millennial Shopper Expectations?
In our recent survey of U.S. consumers, we found shoppers were increasingly open to a variety of shopping channels, appreciating the unique attributes of in-store and online models. Millennials are the most channel-agnostic, have the highest expectations, and shop in distinctly different ways from previous generations. This rising generation of shoppers expects Amazon-like convenience throughout […]
Beyond The Webinar: 3 Key Takeaways from Euclid & Shopify on Omnichannel Brand Experiences
Valuable consumers are increasingly interacting with brands across multiple channels: browsing online before purchasing in-store or interacting with products at brick-and-mortar locations before purchasing online. These high intent omni-channel shoppers spend 3.5x more on average than single channel shoppers. In our joint webinar with Shopify, we explore key ways that you can consistently deliver an […]
3 Reasons Why Joann Fabrics Should Be on Every CMO’s Radar
Joann Fabric and Craft Stores is one of the leading specialty crafts and fabrics chains in the country, but what you may not know, and what retail marketers should be paying attention to, is Joann’s cutting-edge omnichannel marketing and customer engagement.
Top 3 Things I Learned from Fast Casual Franchisees
(1) Retail analytics are REALLY helpful for data-driven restaurant chains Sure, it’s self-serving, but hear me out. A few weeks ago, I represented Euclid Analytics as a featured vendor for a prominent, forward-thinking fast casual chain during their Bi-annual Franchisee Convention. Our solution is one of three ingredients in the chain’s Guest Experience program […]
Fast Fashion Chain Wants its Data Fast
Brick-and-mortar retailing is challenging enough. “Fast fashion” adds another layer of complexity, because frequent merchandise changes generate more variables to track. In this dynamic environment, information about in-store traffic and other customer engagement trends is vital to success. That’s why A’GACI, one of the fastest growing brands in the fast fashion world, is using Euclid […]