Blog: Archive

Guide to Creating a Killer In-store Experience

By Lindsay Houle | Best Practices | 02 November, 2017

While not all relationships are created equal, they all begin with the same fundamental framework. Get to know the individual, understand what makes them tick, recognize that they’re unique, and show them you value their time. This framework can help you create a killer in-store experience to engage and increase loyalty with your customers: Know […]

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Black Friday or Bust

By Lindsay Houle | Best Practices | 13 October, 2017

The holiday season brings about equal parts excitement and tension for retailers as they look to drive the bottom line and make their final push into year end sales. For those in brick and mortar, it’s an opportunity to delight shoppers and hone in on this concept of experiential marketing across a high-intent audience. As […]

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